Monthly Archives: February 2013

SOTU Address 2013: A Visual and Revealing Look Into Social Media’s Real-Time Reactions

Sidecastr mines its database of curated, live-captured social content to offer up a revealing visual look into social media’s real-time reaction to the 2013 State of the Union Address.

Twitter acquiring Bluefin Labs, its second Cambridge acquisition in just over a week

Twitter acquiring Bluefin Labs, its second Cambridge acquisition in just over a week.

Congratulations to Bluefin!  My take: Bluefin’s real-time analytics gives Twitter better and faster insights into the preferences and predilections of its users based on what we tweet and the context of where/when we tweet, increasing the service’s value to marketers.  Starting in social TV, but not limited to it.